
Ready, Set, Migrate!
Survive the Sound Returns Spring 2018.
With over 1,100 steelhead sponsorships from friends, family, and coworkers, Survive the Sound made a big splash in its 2017 pilot year. Only 6 of the original 48 steelhead survived, but participants walked away with two clear messages: Puget Sound steelhead are struggling to survive, and it’s up to us to save them. Thank you to all who participated and made this innovative, new campaign a reality!
In case you missed the excitement last spring and are still puzzled by conversations comparing the prospects of Fishy McFishface and Lulu, Survive the Sound is an interactive game that uses real data from migrating wild steelhead to create competition between friends, family and colleagues. Something along the lines of fantasy football for fish. Basically, tracking data from wild steelhead is collected and shared with players through the Survive the Sound website. Players sponsored a fish and followed the perilous journey to the ocean.
Before the migration began in early May, participants connected with each other on the app, gifted fish to thankful friends, and sponsored multiple fish to increase their odds of survival. During the two-week migration, everyone was gripped to their smartphones, eagerly waiting for the latest updates on their fish’s miraculous progress or unfortunate demise. Consequently, non-participants were subjected to a boatload of fishy puns during the migration – our fincerest apologies.
This spring, everyone gets another opportunity to follow these funny-looking fish. Fish selection will open in early March 2018 at SurvivetheSound.org. Still not sure if you’re in? Here are a few new reasons to participate in Survive the Sound this year:

First and Second graders learning about salmon and steelhead using Survive the Sound.
- Support FREE access to Survive the Sound for teachers – Beginning in March, educators will be able to join Survive the Sound using a free gift card. (enroll for the gift card now using this form). LLTK is also partnering with NOAA to create a salmon and steelhead educational toolkit with STEM learning opportunities which complements the Survive the Sound experience.
- Form a CUSTOM team – Salmon and steelhead supporters will be able to create and name a team in order to gather support for recovery efforts. To join a team, users can contribute as little as $5, but for every $25 a team raises, they’ll be able to pick a new fish, increasing the team’s chance of an overall win.
- Play this FUN game with your coworkers – LLTK will help get you and your coworkers involved with salmon and steelhead recovery with an employee engagement toolkit and bulk fish sponsorship packages. Build camaraderie with friendly competition and a healthy dose of science, all for a good cause. Contact sts@lltk.org for more information.

Survive the Sound participates struggling to decide which fish to pick.
Supporting threatened steelhead populations is no game – except when it is. Help us grow Survive the Sound by spreading the word.
- Ask your employer to become a corporate campaign sponsor – Survive the Sound now has corporate sponsorship opportunities that will recognize your company’s valuable contribution to an effort that will reach thousands of people. Contact sts@lltk.org for more information.Survive the Sound participates struggling to decide which fish to pick.
- Connect with local educators – Don’t let classrooms miss out on an opportunity to participate in Survive the Sound for free! Tell them to enroll here, or share an informational sheet that you’ll find here.